Faced with a fall in exports to the US and EU, Thailand's textile and garment industry has set its sights on becoming a fashion hub for the ASEAN region. Slowing demand from the US and EU has been offset by a rise in Thailand's exports to Asia - including China, Hong Kong, Korea and Japan - which now accounts for half the country's total exports, according to Srirat Rastapana, Director General of Department of International Trade Promotion (DITP) at the Ministry of Commerce of Thailand. She said, "Some 23-24% of exports are within ASEAN and China takes up 12% and both are growing. Asia is a huge market with plenty of room for expansion; we will focus our attention and efforts on Asia." Rastapana points to Thailand's advantages, including "its strategic location to become a distribution centre of ASEAN," product quality, and an array of educati0l1al institutes producing potential personnel in textiles and design. However, the industry faces challenge...
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